Content Strategy Plan

1. Initial Consultation & Strategy Session:

Duration: 30-minute consultation
Purpose: This session helps us dive deep into your goals, target audience, brand voice, and content objectives. We’ll identify what makes your brand unique and where you’re currently at with your social presence. Together, we’ll determine which platform(s) (TikTok, Instagram, or YouTube) to prioritize based on your brand’s potential and industry trends.
Outcome: I will develop a personalized content strategy tailored to your needs, focusing on key content themes, post frequency, and the platform that will help you achieve the best results.

2. Market and Competitor Research:

Competitive Analysis: I conduct in-depth market research to understand your industry and competitors who are excelling in your niche. This allows me to identify key trends, strategies, and content gaps in your field, positioning your content to stand out. By analyzing your top competitors, we’ll learn from their strengths and weaknesses to fine-tune your strategy.

3. Content Calendar Development:

Detailed 30-Day Content Calendar: After our consultation and research, you’ll receive a fully customized 30-day content calendar. This calendar will outline video ideas specifically for TikTok, Instagram, or YouTube, depending on our agreed platform(s), along with an optimized posting schedule.
Content Themes & Focus: The calendar will be organized into content themes that resonate with your audience and reflect your brand’s voice. We’ll integrate a variety of relevant topics and approaches to keep your content fresh and engaging throughout the month.
Content Types & Formats: Each plan will focus exclusively on video content, including TikTok videos, Instagram Reels, or YouTube videos. I’ll provide creative and strategic ideas that align with your goals, audience, and platform preferences.
Hooks & Recording Style: For every video idea, I’ll provide compelling hooks that capture your audience’s attention from the start. In addition, I’ll offer tailored guidance on recording style, ensuring your videos are visually engaging and on-brand.

7 Day Turnaround after Initial Consult